About me
Hi, I’m Sergio Merino. I help internet solopreneurs own their work and life.
I strive to provide Freedom.
Freedom to live how you want.
Freedom to put family first.
Freedom to own your story
What I love
Being a solopreneur is about embracing your life. We approach our work in a way that prioritizes independence, flexibility, and fulfillment, rather than maximizing our financial gain. The solopreneur doesn’t ask: “how can I make more money?” They ask: “what kind of life do I want to lead?”, and then build a business that supports that life. It’s not about getting more. It’s about finding enough. We keep our businesses lean and nimble — prioritizing simplicity and efficiency in our operations. Sometimes that means a true 1-person show, but often we rely on a small team of freelancers, contractors, or assistants. At the end of the day, what binds us together is a simple goal: Achieve the freedom to do everything we want…and nothing we don’t.